Seb Lee-Delisle

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Goodbye Plug-in, and good luck!

Around 10 years ago I set up a company. It didn’t seem like a big deal. In fact, it was merely a tax entity for my freelance career. I had this idea that I could sell a customisable web site service where you could choose which options to “plug-in” – hence the name Plug-in Media.

I never really planned for it to expand any more than just me but things started to take off when I partnered up with the creative genius Dom Minns. Ours was a highly fruitful collaboration – with his imagination and creativity, and my technical background, a period of high quality productivity ensued.

Later we were joined by kids’ digital specialist Juliet Tzabar and it’s her skills and experience that led to the project that won our first BAFTA – Big and Small for CBBC.

I was involved with some really fun projects but as we became more and more successful I was spending more of my time doing “business stuff” – meetings, accounting or managing people, and less of my time actually building things. It was becoming harder and harder to do the things I loved – my side projects, blog posts, writing tutorials, open source libraries and travelling the world speaking at conferences and sharing what I learned. I was becoming unhappy.

So over the last few years, I’ve been gradually less involved with the business. As our work diverged and we began moving into slightly different areas, I felt I had become less useful to them. So last week I finally sold my remaining shares back to them, and now I am no longer part of Plug-in Media.

It’s quite a strange feeling, but not a bad one. Separately we are both flourishing. They’re busier than ever with amazing projects for clients like the BBC, Sesame Street, Nickelodeon, and now have 3 BAFTAs, the most recent for the Psychoville website. And I’m really enjoying my new found career as a digital artist, along with the increasingly ambitious projects I take on, like PixelPyros and Lunar Trails.

I’m proud that I had a part in creating such a great company, but it’s no longer mine – their success is now entirely due to the hard work of their current directors.

So I wave my friends at Plug-in Media goodbye, good luck, and I wish you every success on your onward journey.

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